PREPARED EXCLUSIVELY FOR SUSIE ALLISON, M.ED · BUSY TODDLER
We put this together specifically for you. It outlines a revenue expansion opportunity we believe fits naturally with what you have already built - your brand, your audience, and the trust of millions of families.
01 - THE GAP
You have built one of the most trusted parenting brands online - 2.4 million on Instagram, 480,000 on Facebook, 230,000 on Pinterest. Over 3 million people across platforms. But from what we can see publicly, your product suite tops out at around $40, and that creates a ceiling.
A meaningful percentage of your audience - parents who have followed you for years and still feel stuck - really want to work directly with you and are willing to pay for it. They need personalized, expert-led support beyond what a book or a free post can offer. If a coaching offer is not already available to them, this is a significant untapped opportunity.
02 - THE OPPORTUNITY
This is a well-documented pattern across every successful content-based business. A segment of your audience is already past the point of needing more free content - they want direct access to you. And they will pay for it.
The group coaching program is the real opportunity here. Unlimited spots, no capacity ceiling, and very little extra work for you. A sales team we build handles every enrollment conversation - you never have to sell. Combined with the full funnel infrastructure already in place, the lift on your end is minimal.
Based on your engagement rate and current product pricing, we estimate your existing low-ticket revenue at around $420,000/year (~$35,000/month). Adding a high-ticket program running 5 cohorts per year - handled largely by the sales team and existing infrastructure - could add over $187,000/year on top of that. The group program alone, with no cap on enrollment, is the highest-leverage move available.
03 - THE OFFER
A 9-question qualifier form automatically routes each lead to the right offer based on their situation, readiness, and budget. The most qualified applicants go to 1:1 coaching with you directly. Everyone else gets offered the group program. No one falls through the cracks. You never have to sell - the sales team handles every conversation.
You personally coach each client. A fully customized 2-month program - a child development assessment, bi-weekly calls, and a plan built around their specific child's age, stage, and learning style. Intimate by design.
Weekly group calls with you, a structured curriculum, and a private community. Your team supports the community between sessions. No cap on enrollment. The primary high-ticket offer for anyone who qualifies for coaching but is not the right fit for 1:1.
A structured, self-paced curriculum - video lessons, frameworks, and resources built around your methodology. No live calls required. Perfect for leads who are not financially ready for coaching but still want more than a book. The easiest entry point to add, and a natural upsell path into the group program.
04 - THIS IS YOUR CALL
Three offers, one funnel. The qualifier form routes each lead to the right tier automatically. Every lead has a home - whether they are ready for 1:1, group coaching, or just a course. The decision on which tiers to launch is entirely yours.
You personally coach 1-5 clients per 2-month cohort at $2,500. Qualified applicants get 1:1 access with you. Everyone else joins the group program at $1,000. Maximum revenue, maximum impact.
You run group calls. Your team supports the community between sessions. No 1:1 commitment. Unlimited spots. The highest-leverage option with the least personal time required.
The lightest possible addition. A structured mid-ticket offer around $600 - could be a workshop series, a short group program, or a live curriculum sprint. Minimal extra work, no ongoing coaching commitment, and still a significant revenue uplift from your existing audience.
Run one small group cohort first. See how your audience responds. Validate the demand with zero long-term commitment. If it works - and it will - scale from there. The funnel is already built and ready to test.
With an audience your size, a $1,000 group program with unlimited spots is arguably the highest-leverage move available. No capacity limits. The sales team handles enrollments. Your team supports the community. You show up for group calls - and that is it. At even 0.5% of your audience, that is a significant number of enrollments.
And if the mid-ticket option (~$600) feels more natural as a starting point, that works too. A workshop series or a short group sprint at $600 is still a meaningful revenue layer on top of what you already have - with almost no change to how you operate.
05 - HOW IT WORKS
We deploy a trained sales team to handle every discovery call, every objection, and every enrollment conversation. You are never on a sales call. You never have to pitch yourself.
Your existing team supports the community chat and answers questions between sessions. You lead the calls. Your team handles the day-to-day. Your audience already trusts them.
VSL landing page, qualifier form, automated routing logic, offer pages - all built in your exact brand identity. The funnel you can review right now is already live. We build the infrastructure. You show up.
READY TO SEE IT?
Review the live funnel we built for you. No commitment. No pitch. Just a clear look at what is already possible - and a conversation about which path makes the most sense for you.
View the Live Funnel ->